
Marketing Automation Production Specialist
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Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
How will you make an impact?
As a member of Thermo Fisher Scientific, you’ll do exciting work! Join a team that values performance, quality and innovation. As part of a successful, growing, global organization you will be encouraged to perform at your best! With annual revenues exceeding $40 billion and the largest investment in R&D in the industry, we give our people the resources and opportunities to create significant contributions to the world.
We seek a highly motivated Marketing Automation Production Specialist to join our growing, high-performing team of email automation experts and specialists. The successful candidate will be responsible for the day-to-day, hands-on execution of email marketing programs in support of business objectives.
This individual maintains a current understanding of email and digital marketing standards, and applies them to campaign execution. We are looking for someone who is detail oriented, a self-starter, a creative thinker, analytical, ready to learn and participate in a data-driven learning organization, passionate about delivering on schedule, and constantly looking for new opportunities to improve performance and operational efficacy of our email programs.
What will you do?
- Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging, and deployment of one-time and dynamic content and automation-enabled campaigns.
- Build landing pages in web content publishing platform (Adobe Experience Manager) and marketing automation system (Eloqua).
- Enforce email list hygiene rules to ensure deliverability.
- Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email and landing page execution.
- Ensure accuracy, quality, and brand consistency in communications.
- Offer thoughtful insights, advice and recommendations regarding email tactics and opportunities for contact and email optimization.
Education
Bachelor’s degree in business, Marketing, Computer Science or related major required.
Experience
- 1-3 years of proven experience in marketing automation programs (Eloqua preferred).
- 1-3 years of hands-on experience in web content publishing platforms (Adobe Experience Manager preferred).
- Proficiency in web coding languages such as HTML and CSS.
- Experience or familiarity with project management software (Workfront preferred).
- Strong time management skills, attention to detail, prioritization abilities, and a drive to take ownership of issues and tasks.
- Experience with privacy regulations such as GDPR, CASL, and CAN-SPAM Act.
- Good command of the English language (written and verbal).
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